The Center for Urban Culture Regenerator implemented the AJMO! project from October 1, 2024, to March 1, 2025. The project was approved through a call organized by the Croatian Music Export Office with the financial support of the Ministry of Culture and Media of the Republic of Croatia.
During the project’s implementation, all objectives of the call were fully achieved — namely, ensuring the development of concert activities throughout the entire Republic of Croatia, outside major urban centers. The project focused on musical genres that cannot survive as professional commercial activities in these areas, treating the development of such genres as a cultural field of public significance. It also represented a step toward creating an inclusive and participatory model of support for concert activities across Croatia.
Through the project, five concerts were held featuring ten performers: Djeca! and Porto Morto, IDEM and Mašinko, Kandžija and Šarena pojava, Kuku$ and Iggy Biznis, as well as Nika Turković and Pocket Palma.
